Public Speaking App
Project Type
Interaction Design
Role
UX Researcher
Information Architect
Prototyping
Branding
Web Designer
UI Designer
Project Year
2022
Tools
Figma
Framer
Adobe Illustrator
Public Speaking App
Project Type
Interaction Design
Role
UX Researcher
Information Architect
Prototyping
Branding
Web Designer
UI Designer
Includes speech analysis, real-time feedback, and interactive modules to enhance communication skills.
Project Year
2023
Tools
Figma
Framer
Adobe Illustrator
Rive
Context
The passion project.
My entire life I've been told to "speak up", been cutoff by people in conversation, or was never able to voice my opinions effectively because I never new how to project my voice with confidence.
I wanted to make something that I personally would enjoy using.
Context
The passion project.
My entire life I've been told to "speak up", been cutoff by people in conversation, or was never able to voice my opinions effectively because I never new how to project my voice with confidence.
I wanted to make something that I personally would enjoy using.
Context
The passion project.
My entire life I've been told to "speak up", been cutoff by people in conversation, or was never able to voice my opinions effectively because I never new how to project my voice with confidence.
I wanted to make something that I personally would enjoy using.
Context
The passion project.
My entire life I've been told to "speak up", been cutoff by people in conversation, or was never able to voice my opinions effectively because I never new how to project my voice with confidence.
I wanted to make something that I personally would enjoy using.
The Problem
It's a global issue.
Fear of public speaking impacts around 75% of the global population. Insufficient public speaking skills can greatly diminish the quality of higher education, job performance, and even heart health.
I aimed to address this issue by creating an accessible and engaging way for individuals to enhance their public speaking abilities.
The Problem
It's a global issue.
Fear of public speaking impacts around 75% of the global population. Insufficient public speaking skills can greatly diminish the quality of higher education, job performance, and even heart health.
I aimed to address this issue by creating an accessible and engaging way for individuals to enhance their public speaking abilities.
The Problem
It's a global issue.
Fear of public speaking impacts around 75% of the global population. Insufficient public speaking skills can greatly diminish the quality of higher education, job performance, and even heart health.
I aimed to address this issue by creating an accessible and engaging way for individuals to enhance their public speaking abilities.
The Problem
It's a global issue.
Fear of public speaking impacts around 75% of the global population. Insufficient public speaking skills can greatly diminish the quality of higher education, job performance, and even heart health.
I aimed to address this issue by creating an accessible and engaging way for individuals to enhance their public speaking abilities.
Possible Solution
A public speaking app.
My solution was to develop a public speaking app that personally curates lessons and feedback in a fun and engaging manner, promoting growth and consistency, particularly for a younger audience.
Possible Solution
A public speaking app.
My solution was to develop a public speaking app that personally curates lessons and feedback in a fun and engaging manner, promoting growth and consistency, particularly for a younger audience.
Possible Solution
A public speaking app.
My solution was to develop a public speaking app that personally curates lessons and feedback in a fun and engaging manner, promoting growth and consistency, particularly for a younger audience.
Possible Solution
A public speaking app.
My solution was to develop a public speaking app that personally curates lessons and feedback in a fun and engaging manner, promoting growth and consistency, particularly for a younger audience.
Research
Finding the truth.
I conducted a survey with 15 participants from various age groups and educational backgrounds.
The survey included questions about their confidence and proficiency in public speaking, as well as their primary challenges when speaking.
Research
Finding the truth.
I conducted a survey with 15 participants from various age groups and educational backgrounds.
The survey included questions about their confidence and proficiency in public speaking, as well as their primary challenges when speaking.
Research
Finding the truth.
I conducted a survey with 15 participants from various age groups and educational backgrounds.
The survey included questions about their confidence and proficiency in public speaking, as well as their primary challenges when speaking.
Research
Finding the truth.
I conducted a survey with 15 participants from various age groups and educational backgrounds.
The survey included questions about their confidence and proficiency in public speaking, as well as their primary challenges when speaking.
Key data takeaways.
86%
of people frequently or very frequently think about their upcoming presentations.
43%
of people prepare for public speaking only "sometimes"
93%
of people consider ways to improve after a presentation
43%
of people feel somewhat confident (3) about their public speaking, while none rated their confidence as very high (5)
*
The most common fears related to public speaking are making mistakes and having a large audience's attention
86%
of people frequently or very frequently think about their upcoming presentations.
43%
of people prepare for public speaking only "sometimes"
93%
of people consider ways to improve after a presentation
43%
of people feel somewhat confident (3) about their public speaking, while none rated their confidence as very high (5)
*
The most common fears related to public speaking are making mistakes and having a large audience's attention
Competitors — speeko
I performed a competitive audit on one of the few public speaking apps available, Speeko. I used the app for several days, reviewed customer feedback, and gathered my own impressions about it.
+
Great AI speech recognition — in-depth analysis and speech data
+
Free trial — though very limiting
+
Functional UI
+
Wide range of lessons — tonal practice, body language, etc.
-
Very expensive — $17.99/month subscription
-
No interesting incentives to get better — especially for a younger user
-
Bland UI — less engaging user experience
-
No way for user input/custom entries — at the time of research
-
Targeted for an older audience — price tag steers away students
-
Doesn't go 'all-in' on branding — not a strong brand identity
Define
Understanding the user.
Based on the survey and market research, I developed two personas that accurately represent the primary demographics for the public speaking app.
The groups most affected by this issue are college students and young professionals in the workforce, with high school students also closely related to college students in this context.
Define
Understanding the user.
Based on the survey and market research, I developed two personas that accurately represent the primary demographics for the public speaking app.
The groups most affected by this issue are college students and young professionals in the workforce, with high school students also closely related to college students in this context.
Define
Understanding the user.
Based on the survey and market research, I developed two personas that accurately represent the primary demographics for the public speaking app.
The groups most affected by this issue are college students and young professionals in the workforce, with high school students also closely related to college students in this context.
Define
Understanding the user.
Based on the survey and market research, I developed two personas that accurately represent the primary demographics for the public speaking app.
The groups most affected by this issue are college students and young professionals in the workforce, with high school students also closely related to college students in this context.
Ideate
Brainstorming & user flows.
I created user flow charts for each persona that addressed their pain points and goals.
Ideate
Brainstorming.
I created user flows for each persona that addressed their pain points and goals.
Ideate
Brainstorming & user flows.
I created user flow charts for each persona that addressed their pain points and goals.
Ideate
Brainstorming & user flows.
I created user flow charts for each persona that addressed their pain points and goals.
*Sam preparing for an upcoming class presentation.
*Brittney practicing her cafe convos with clients.
Information Architecture
Developed the information architecture for the web app, including its sections and navigation options.
Prototyping
Heading to Figma.
I began by using Figma to create low-fidelity wireframes to outline the structure of user interactions with the lessons.
Once I established a solid foundation, I developed high-fidelity prototype that simulates the 'real-time' feedback users would receive while using the app.
Prototyping
Heading to Figma
I began by using Figma to create low-fidelity wireframes to outline the structure of user interactions with the lessons.
Once I established a solid foundation, I developed high-fidelity prototype that simulates the 'real-time' feedback users would receive while using the app.
Prototyping
Heading to Figma.
I began by using Figma to create low-fidelity wireframes to outline the structure of user interactions with the lessons.
Once I established a solid foundation, I developed high-fidelity prototype that simulates the 'real-time' feedback users would receive while using the app.
Prototyping
Heading to Figma.
I began by using Figma to create low-fidelity wireframes to outline the structure of user interactions with the lessons.
Once I established a solid foundation, I developed high-fidelity prototype that simulates the 'real-time' feedback users would receive while using the app.
Visual Design
This is Decibel.
A comprehensive overview of all the branding assets I developed, including those for the web app and environmental deliverables.
Visual Design
This is Decibel.
My entire life I've been told to "speak up", been cutoff by people in conversation, or was never able to voice my opinions effectively because I never new how to project my voice with confidence.
I wanted to make something that I personally would enjoy using.
Visual Design
This is Decibel.
A comprehensive overview of all the branding assets I developed, including those for the web app and environmental deliverables.
Visual Design
This is Decibel.
A comprehensive overview of all the branding assets I developed, including those for the web app and environmental deliverables.
Meet DeeBee — Your new friend.
Considering the demographic and my personal interest, I decided to create a mascot that playfully challenges users during their lessons.
A strong brand character fosters long-term user commitment, which is ultimately the goal.
